PR > Appleton Estate Rums – CLWorldBrands Ltd | Kinnear Creative
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Award winning Internal Communications, Graphic & Website design, Copywriting, Publishing, Printing, Marketing, PR, Fundraising, Income Generation and Event Delivery are all part of the parcel.
As a Brand and Communications Strategist, Alex Kinnear-Mellor delivers creative direction, and also brings together stakeholders with the support and drive required for successful brand delivery.
Stakeholders can include Shareholders, Board Members, Senior Leadership, Agencies, Marketing, PR, Fundraising, Income Generation, IT and HR departments.
Businesses require continuity when working on a brand. All stakeholders need to be engaged in a brand project from the outset to keep resources, expectations and ultimately the brand’s success on track. Alex Kinnear-Mellor delivers these solutions.
Project management is only part of the process; original thought, internal stakeholder and agency collaboration, and foresight is delivered with agility and importantly, enjoyment.
Branding is about exploring what your business, product or company initiative really is, and then helping others to see it too. Alex Kinnear-Mellor has the personality and ability to smoothly lead a business through this branding process. Go on, extend the possibilities of your brand today.

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PR > Appleton Estate Rums – CLWorldBrands Ltd Appleton Estate 50 Year Old Jamaican Rum Typewriter

PR > Appleton Estate Rums – CLWorldBrands Ltd

Client: Appleton Estate Rums – CLWorldBrands Ltd

Brief: Project manage, design and write Global PR for launch of Limited Edition 50 Year Old Independence Reserve Rum.

Work: Working with Global teams in Scotland and Jamaica, developed PR angle and concepts, drafted Global PR & Sales manuals and Press Releases.

Skills: PR. Project management. Event support. Stakeholder management.

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