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Brand Strategy
Copywriting
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By alex
On 11, Sep 2011 | In Brand Strategy Copywriting Culture Defining Event Delivery Internal Communications Project Management Publication Research Streaming Team Leadership Video | By alex
Global Internal Communications Manager > FMCG
Employer: William Grant & Sons
Tenure: 2009 – 2011 (promoted from First Drinks Brands / William Grant and Sons UK)
Job Description: Manage, develop, and evaluate internal communication processes, co-write and manage global company conferences and deliver a global communications portal, launched with an award-winning campaign.
Skills: Team Leadership. Internal Communications. Strategic thinking and delivery. Market research. Competitor analysis. Presenting. Employer branding. Culture defining. Event planning and delivery. Editorial. Intranet. Script writing. Project Management.
Awards: Institute of Internal Communications (IOIC) Award of Excellence 2010
Highlights:
- Building and delivering a world class internal communication strategy supporting the global business strategy.
- Redesigning and editing the global internal communications magazine.
- Planning and delivering employer recognition awards ceremonies, with attendees from all over the globe.
- Managing the internal communications process and evaluating effectiveness to ensure continuous improvement.
- Supporting the company values development and the externally facing Employer Branding project.
- Devising and delivering a globally streamed live internal employee recognition event.
- Conceptualising, designing and delivering a new, pioneering internal communications portal, launched with an award winning campaign and effective processes for content management and validation.
Brand Strategy
Branding
Copywriting
Event Delivery
Internal Communications
Intranet Portal
Project Management
Streaming
Video
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By alex
On 11, Aug 2011 | No Comments | In Brand Strategy Branding Copywriting Event Delivery Internal Communications Intranet Portal Project Management Streaming Video | By alex
Global Competition and Streaming > FMCG (internal comms)
Employer: William Grant & Sons
Project: Design and direct a simultaneous global celebration and competition – Design competition mechanism and advertising, direct delivery and distribution of all materials globally, write, direct and produce live streamed prize draw video, featuring the CEO.
Skills: Brand strategy. Employer branding. Copywriting. Script writing. Internal Communications. Live streaming. Video. Project management. Creative direction. Stakeholder management.