Absence makes the heart grow fonder?! | Kinnear Creative
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Alex Kinnear-Mellor, Brand Strategist, is not only able to deliver creative direction, but also bring together stakeholders with the support and drive required for successful brand delivery.
Stakeholders can include Shareholders, Senior Leadership, Agencies, Marketing, PR, IT and HR departments.
Businesses require continuity when working on a brand. All stakeholders need to be engaged in a brand project from the outset to keep resources, expectations and ultimately the brand’s success on track. Alex Kinnear-Mellor delivers these solutions.
Project management is only part of the process; original thought, agency collaboration and foresight is delivered with agility and importantly, enjoyment.
Award winning Internal Communications,  Graphic & Website design, Copywriting, Publishing, Printing, Marketing, PR and Event Organisation are all part of the parcel.
Branding is about exploring what your business, product or company initiative really is, and then helping others to see it too. Alex Kinnear-Mellor has the personality and ability to smoothly lead a business through this branding process. Go on, extend the possibilities of your brand today.

07971 567731 or email alex@kinnearcreative.com 

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Absence makes the heart grow fonder?!

On 14, Jun 2016 | No Comments | In Branding, Business, Company News, Design | By alex

So how naughty have I been?! It’s been over a year since I’ve written a blog. Bad Alex, very bad.

But, oh and here comes the excuse, we all do it! We need to prioritise and in this case, my precious blog took a back seat. Clients came first, which I think is fair enough.

However, and here comes the ‘head hanging in shame’ bit, another typical business trait occurred too – I got out of the ‘good practice habit’. The safety net we put around or under us only works if we keep checking it for damage, and repairing where necessary. And what is a technique that helps us keep it in tip top condition? Yes, good practice habits. We’ll always been thrown challenges but as well as being adaptable to these challenges, upholding good practice habits helps too – they are after all our USPs; the things that make us stand out from the crowd. And keeping my blog up-to-date was something I was proud of. So, chastising over, time to get back on it. Repair, move on and up!

“Well, what have you been up to this past year Alex?” I hear you think. Yes, mind reading is another USP (insert winking face here!).

“Charity work”. I respond with a wee halo hanging above lifted head.

This last year I’ve been working for an incredible charity; Lincs and Notts Air Ambulance. Like all 30+ Air Ambulances in the UK, the entire service is funded by the general public, with the NHS seconding amazing paramedics to the service. These men and women are literally life-savers on a day to day basis. Lincs & Notts is a particularly busy region; the team fly on average 3 life-saving missions a day, but that can increase to anywhere up to 11! Mind blowing stuff.

I helped the charity get up to speed with their marketing and PR. It was a truly inspiring year. What I’ve learned has been invaluable; the challenges and opportunities for charities such as this are immense. It was an honour to work with them. The testimonial from the Deputy CEO, Sally Crawford, which I’ll soon put on this site, means so much to me.

Right, enough halo polishing, time to talk 2016. New clients are on their way and a project I’ve been working on for over 2 years may finally be hitting the shelves soon. And here it comes – the obligatory ‘watch this space!’.

Speak soon …

 

 

 

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